In all honesty, using any type of marketing link without an ad tracker is really wasting time and effort, because if you can't tell where your results are coming from, then your advertising campaigns cannot be properly coordinated.

Sending out uncloaked affiliate links will only make it possible for anyone to remove your affiliate details and go straight to the site and sign-up, or let these people to check the search engines and get the direct link to the merchant's main page or someone else in the firm, and then you will lose the lead and possible sale.

Using the name, certain-company as an illustration and presuming that their affiliate link is something similar to, certain-company dot com/ref-id=1234 with the "1234" being your affiliate Identity, and you go out and promote that URL, then two bad things can happen.

First of all, certain-company dot com is in your affiliate link, and this gives prospects a direct link to the company's main page.

Second, if you were to post that link on ten different sites, you will generate hit stats from the affiliate page of certain-company's internet site, but you will not be able to determine precisely which advertising site those hits are coming from.

Well, If you had a good ad tracker, you would be able to create an individual Web page link for every single web page, and since certain-company is not in the Link, you are safeguarded from someone using any part of your Web address and going straight to certain-company dot com.

In addition, you will know exactly where your prospects are originating from, so if you are advertising 10 active links to your sales page and only two are receiving any hits, then you can eliminate the others and concentrate more on the types of advertising venues that you are getting hits from.

In order to avoid missing out on earnings and find out where your prospects are emanating from, you must have a good quality ad tracker, so that you can, not only disguise your affiliate links, but so that you are able to track all your sales page links and be aware of what type of advertisements are doing well and which ones are not. An efficient ad tracker will work closely with your autoresponder and really give your promotional campaigns a boost.

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